This blog is more than 10 years old. Blogs were different in 2004 before social media took off. In the early...
Are you still diddling around with juried shows or exhibitions with your art group? There’s nothing wrong with either one of these as a starting point, but there comes a time when you have to leave...
The December 2014/January 2015 edition of Professional Artist magazine features an article by me titled “Think Before You Leap: Beware of People Who Tell You to...
Just because you build it, doesn’t mean people will come. That’s the darnedest thing about having a website. Creating one is just the first step. Now, you have to get people to visit it, and...
Do you ever wonder what a regular marketing schedule for your art would look like? Every week I comb through the hundreds of ideas I have for articles because I always find something new. Something...
One of the biggest excuses artists give for not being in more frequent contact with their lists is that they don’t want to bother people. You know what it’s like to receive tons of email and don’t...
Last week I asked how you’re going to be marketing your art differently now that Facebook Reach is plummeting. It’s tempting...
For years I have tiptoed around using the word “brand” for fear that it made art sound too commercial. No more! I’m ready to embrace the idea of branding after spending three full days at Re Perez’s...